Cell carrier lookup8/18/2023 ![]() ![]() Knowledge is Power When It Comes to Carrier Lookup Servicesįor the most part, knowing and understanding carrier lookup services isn’t essential to use a texting service like SimpleTexting. In this case, the message would actually come with a carrier ID, although it’s not something you would see without digging for it.Įither way, a carrier ID will always serve as the way we confirm that a phone number is on the right wireless carrier. But what happens when someone texts your business first, like with a keyword? The scenario we described above is the most applicable in the case of sending a message to a stored contact or subscriber. ![]() The other reason is that our clever text marketing software can use carrier information to determine the best way to deliver your text messages. This means your messages are less likely to be treated as spam and filtered. The first is that knowing which carriers your subscribers are using suggests familiarity with the recipients. Text marketing software like SimpleTexting requires carrier information for two reasons. Why is Carrier Information Required by Some Online Services? To summarize: to send messages through a text marketing platform, a carrier ID must be included for text messaging compliance, and the only way to get a carrier ID is by using a wireless carrier lookup. Carriers have a share of voice in the regulation-making and, in some instances, they have restrictions on the kind of mass messages they allow through. This step is necessary in part because of the compliance laws regulating text message marketing. This carrier ID is then sent along with the text message to complete the delivery. Each code has numbers that identify the exact carrier the number belongs to.įor example, a carrier code including the numbers 31002 would be referencing AT&T. When a text service provider pings a carrier lookup service with a request, they respond with a numerical code. In short, it won’t work if you’re sending them out to landline numbers. Effective text message marketing campaigns can contain GIFs, links and images.
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